N Kolay Half Marathon

This half is the #fastesthalf. We moved the N Kolay Istanbul Half Marathon Press Conference to the Metaverse.

Black Studio's Metaverse infrastructure allows our visitors to experience VR with VR integration. We presented the N Kolay Istanbul Half Marathon, which was recorded as the first hybrid press conference, to the audience via a live broadcast on both our YouTube channel and the projections we set up in Decentraland.

In addition to all the special areas (Galata Tower, Golden Horn Bridge) and interior designs created for the N Kolay Istanbul Half Marathon, all the 3D assets and avatars of Istanbul Metropolitan Municipality Mayor Ekrem İmamoğlu, Aktif Bank General Manager Ayşegül Adaca, IMM Secretary General Can Akın Çağlar, İBB Sports Istanbul General Manager Renay Onur and Balkan Athletics Federations Union (ABAF) Vice President Fatih Çintimar, were created by our team.